«The idea for SHO was to create a brand where pets get the love, comfort, and care they deserve. With Shoki as our mascot, we are building a community that values kindness, celebrates diversity, and connects people who love animals. Together, we can create a world where every pet has a loving home.»
- Nataliia, Founder
Our Heart and Soul
Meet Shoki, our stylish hero who represents everything we believe in at SHO. His story is filled with hope, joy, and kindness, which inspires us to make every pet feel as special as he does. Shoki is more than just a symbol. He is at the center of everything we do.
Our Mission and Values
At SHO, our mission is to give pets the best products for their comfort, health, and joy. We believe that caring for pets means building a community that is supportive and inclusive. Here are the values that guide us daily:
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Kindness
Every pet and person deserves respect, compassion, and care.
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Inclusivity
We welcome pet lovers of all backgrounds, creating a space where everyone feels valued and connected.
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Quality
We’re committed to high-quality, durable products that improve pets' lives and bring joy to both pets and their people.
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Care
We provide products that offer pets a sense of comfort, security, and belonging.
What We Bring to You and Your Pet
Quality You Can Trust
Perfect Fit, Every Time
Know Exactly What’s Inside
Easy and Convenient Shopping
Customer Support You Deserve
Care Tips for a Happy, Healthy Pet
Your pet’s safety is our priority. That’s why we offer only reliable, high-quality products that are as safe as they are enjoyable.
Finding the right size can be tricky—we get it! That’s why we provide detailed sizing guides and personalized support. Not sure? Reach out, and we’ll help you find the perfect fit.
You should always know what you’re giving your pet. That’s why we clearly list all ingredients and materials, so you can make informed choices.
Busy pet parents, we’ve got you covered! Enjoy fast delivery, easy reorders, and loyalty rewards. Getting what you need has never been simpler.
Shopping is fun! Whenever you feel it is not anymore, contact us for personalized advice, product suggestions, or assistance with your order.
Find resources on pet health, nutrition, and more with SHO’s blog and knowledge base. Because your pet is our priority.






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